Tue Aug 30, 2016

Jessica Helinski

Japanese businesswoman talking with Mexican colleague

“Yeah,” “Need” and Other Words to Cut From Conversations

In the sales profession, words are vital, and your choice of words and phrases can significantly impact your image.

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Mon Aug 29, 2016

Kathy Crosett

Do You Know These Tips for Setting Team Goals?

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If you’re trying to help your team members reach goals, you’ll achieve better outcomes if you formalize the process.

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Mon Aug 29, 2016

Kathy Crosett

63% of Ad Scroller Viewers Signal Positive Purchase Intent

mobilephonemulticultural

New research shows that consumers have preferences about the type of mobile marketing they’re viewing. A recent survey conducted by Millward Brown Digital indicates ad scrollers are having a positive impact on brand image.

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Mon Aug 29, 2016

Jeffrey Gitomer

What is the key that unlocks the sale?

gitomerJG Larger 7

Is there a one word answer to making more sales happen? YES! Probing? Listening? Presenting? Talking? Assessing? Pain? Objections? Closing? Manipulating? The key to selling is not probing, listening, presenting, talking, assessing, pain, objections, and especially not manipulating.

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Fri Aug 26, 2016

Kathy Crosett

Is the Barista Who Serves You Coffee Your Next Sales Star?

helpwanted

If you’re trying to hire your next sales superstar, Alice Heiman has some tips on how to achieve this goal. The first step you need to take is to look beyond folks who are already in a sales job.

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Fri Aug 26, 2016

Rachel Cagle

How High is this Pivotal Part of Sales on Your Priority List?

Did you know that existing customers are 60% – 70% more likely to buy what you are selling than a potential client is?

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Thu Aug 25, 2016

Kathy Crosett

Consumer Spending Changes to Prompt Ad Spending Shifts

kiteboarding

A recent Wall Street Journal analysis of consumer spending points to the changing household budget. The changes in spending also have big implications for advertising budgets.

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Thu Aug 25, 2016

Kathy Crosett

Do You Have the Traits of a Top Seller?

happyblacksaleslady

To increase your sales, you might need to copy the traits of top sellers. Here are their secret weapons.

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Wed Aug 24, 2016

Kathy Crosett

CMO Survey: Social Media Spending Not Meeting Expectations

socialmedia

The latest CMO Survey from Duke’s Fuqua School of Businesses, led by Dr. Christine Moorman, indicates that business leaders will increase their marketing budgets by 7.2% in the next year, but the findings show a surprise regarding social media.

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