Author Archives | Rachel Cagle

About Rachel Cagle

Rachel is a Brand Research Specialist at SalesFuel. She holds a Bachelors in English from The Ohio State University. She specializes in major accounts research for AdMall.

Strong Customer Service is Built on Solid Foundations

Fri Jun 23, 2017

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Sometimes, the service we give our clients isn’t as effective as we’d prefer, not because of random coincidence, but because our foundation is weak.

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Mobile: Fast-Paced Advertising for Fast-Paced Consumers

Wed Jun 21, 2017

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Have you ever stopped to think about why smartphones are so popular? It’s likely because it gives us the freedom that other forms of entertainment don’t.

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Inspiring Client Loyalty 101

Fri Jun 16, 2017

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Sometimes we fail to realize that the clients we have managed to retain aren’t necessarily loyal to us. Here’s how to ensure that they are.

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And the Most Common Piece of Consumer Technology is…!

Wed Jun 14, 2017

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What media types should your clients be advertising through and which audience groups should they target with each?

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Are Your Customer Service Emails Worth Your Client’s Time?

Fri Jun 9, 2017

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Want to be sure your clients respond to your customer service emails? Here are a few tips.

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How Targeted Email Can Drive 27% of Your Client’s Revenue

Wed Jun 7, 2017

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Emailed-triggered purchases made up 27% of 1,000 U.S. companies’ store revenue during the last quarter of 2016. Do your clients know how to make the most of their campaigns?

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Your Clients Want More Digitized Customer Service Options

Fri Jun 2, 2017

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Most of your competitors are selling very similar if not the same products or services you are. So, what’s the deciding factor? Your customer service.

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TV, Search and Social: An Unbeatable Advertising Alliance

Wed May 31, 2017

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Although TV advertising does well on its own, your clients probably aren’t making the most of their advertising unless they have multiple mediums supporting each other.

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Customer Service Traits You Need to Inspire Client Loyalty

Fri May 26, 2017

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After you make your sale, you’re the one responsible for ensuring your clients remain loyal to you and your business. Are you representing your business well?

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