Author Archives | Rachel Cagle

About Rachel Cagle

Rachel is a Brand Research Specialist at SalesFuel. She holds a Bachelors in English from The Ohio State University. She specializes in major accounts research for AdMall.

3 Types of Unsuccessful Customer Service Salespeople

Fri May 19, 2017

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NPCs (non-player characters) are an obnoxious part of video games. They are stationary beings who repeat the same few lines over and over again no matter how many times you or anyone else approaches them. Don’t be that way to your customers.

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Make Way for Mobile Ads, the New Powerhouse of Internet Advertising

Wed May 17, 2017

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In just five years, mobile has shot up from comprising 5% of U.S. online advertising revenues to encompassing a whopping 50.52% of that same spending.

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The 4 Steps to Handling Angry Clients

Fri May 12, 2017

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You pick up the phone and on the other end is a screaming client. What do you do?

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Which Display Ads are Viewed for 5+ Seconds

Wed May 10, 2017

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Who should display advertisers be buying their display ad impressions from, and what kinds of display ads should be used?

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Is Your Customer Service Building Client Relationships? (Hint: Most Likely Not)

Fri May 5, 2017

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Before you go justifying your service, ask yourself this one question: what do you expect from your clients when it comes to customer service?

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Local TV is Not Dead!

Wed May 3, 2017

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Local TV is not only doing well, but is on the rise.

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The 3 Service Traits You Need to Create Loyal Clients

Fri Apr 28, 2017

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Did you know that the probability of making a sale to an existing customer is 60% – 70%, while you only have a 5% – 20% chance with a potential client?

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The Who and How of Online Radio Advertising

Wed Apr 26, 2017

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How often are consumers listening to online radio? Who is listening? How are they listening? Here are the answers to the big questions on online radio advertisers’ minds.

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Digital vs. Human Customer Service: Who is the Victor?

Fri Apr 21, 2017

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We live in a digital age, there’s no denying that, but it still seems as if every customer service article you read is telling you to keep your service humanized. Which should you use?

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