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Local media sales managers facing mounting corporate pressure, forecast explosive digital growth

Tue Apr 19, 2016

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A new annual survey shows while media sales/executive managers are optimistic about big sales growth this year, the pressures of churn and corporate goals for 2016 are placing maximum stress on sales teams.

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State of Media Sales 2016: Revenues Increase, Digital Expectations High

Wed Mar 30, 2016

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In the 7th annual State of Media Sales survey, respondents made it clear that they think and feel positive about revenue for 2016! In regard to the sales survey takers are responsible for, 41.5% forecast revenue to increase 1%-5% for the calendar year 2016, versus the calendar year 2015. The study specifically excluded any political […]

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Local Media Sales Managers Predict Surprising Revenue Growth for 2015 but Goals Undercut by Churn

Tue Apr 21, 2015

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New State of Media Sales™ survey by Sales Development Services shows sales staff and advertiser churn threatens gains

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Free Webinar Tuesday: STOP Staff Turnover, KEEP Your Sales Teams

Fri Apr 17, 2015

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Media sellers everywhere are jumping ship and moving on to the next best job in sales as fast as you can say, “But what about your commission?!?!” I think we all know these job hoppers firsthand, and we’ve worked with what seems like a merry-go-round of sales talent. Turnover is a very real problem

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April Video: Better Banner Ads, Better Negotiations

Wed Apr 15, 2015

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The April 2015 edition of Media Sales Monthly looks at the 2015 State of Media Sales, optimization for your banner ads, and mistakes in sales negotiations.

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68% of Media Sales Professionals See Health Care as Top 2015 Category

Wed Mar 25, 2015

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Earlier this month, our new white paper The State of Media Sales 2015 pointed out that 68% of media sales professionals expect to find their best opportunity in the health care category. The latest research from BIA/Kelsey supports this finding and indicates the local health care advertising market will be worth $10.9 billion this year.

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Where’s the Best Place to Find Media Sales Candidates?

Fri Mar 6, 2015

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77% of media sales and executive managers believe it has gotten even harder to “hire quality salespeople” than it was just a year ago. When I presented this finding at a conference recently, a question came from the audience – and it was one most of us have asked ourselves.

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What Sales Managers Should Do NOW Before A Rep Exits

Thu Feb 5, 2015

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To ensure a smooth transition after a star salesperson leaves, sales managers must be ready to guide clients and prospects through the personnel transition.

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