Tag Archives: co-op

NEW! Monthly Sell Smarter! Award Video Features Co-op

Tue Sep 26, 2017

0 Comments

Marketing Consultant Arnold Bernardino had been hunting down new business for KETK-NBC/Nexstar in Tyler, Texas. He was hot on the trail of his local Kawasaki retailer but was getting some pushback. We welcome you to this month’s featured Sell SMARTER! Award – where we honor excellence in media SALES.

Continue reading...

Co-op is King for Texas Broadcast Consultant

Tue Aug 1, 2017

0 Comments

Marketing Consultant Arnold Bernardino had been hunting down new business for KETK-NBC/Nexstar in Tyler, Texas. He was hot on the trail of his local Kawasaki retailer but was getting some push-back.

Continue reading...

53% of Marketers to Connect Trade and Brand Budgets

Mon Jun 12, 2017

0 Comments

brand

In an era when consumers are paying more attention to digital media and buying more products online, brands are looking for the best digital tools to improve the impact of their trade marketing investment. Sales reps can boost sales by encouraging clients to ask vendors to share the cost of local digital campaigns.

Continue reading...

Sales Rep’s Consummate Account Service Keeps Client in the Fast Lane

Tue May 23, 2017

0 Comments

Jennifer Carroll’s advertiser wanted to run a promotion with the Hickory Daily Record that went beyond their usual print and digital campaigns.

Continue reading...

AE Restores Roofer’s Faith in Advertising

Tue Dec 20, 2016

0 Comments

AE Deby Rooney pulled AdMall’s Local Account Intelligence Report on Roofing/Siding Contractors and looked for available co-op money for her new client. She showed the reports to the owner who just came from a competitor.

Continue reading...

Video! Digital Audit Wins AE $20k; LTO Lands Director More Business

Tue Dec 6, 2016

0 Comments

The 2nd Quarter 2016 Sell Smarter! Awards video puts the spotlight on two media salespeople who increased revenue for their media companies by using the tools in AdMall.

Continue reading...

Auto Dealers Need More Digital Co-op Support

Thu Nov 17, 2016

0 Comments

auto-dealer

Are your auto dealer clients getting the most out of the co-op programs that manufacturers have allocated for them? Probably. What they really need is more co-op support for digital advertising.

Continue reading...

22% of Co-op and Market Development Funds Support Local Events

Wed Oct 19, 2016

1 Comment

co-op

In its most recent State of Local Marketing, Brandmuscle surveyed over 2,000 local businesses co-op and 200 brand companies to get a picture of what’s happening with co-op funding. Small businesses, when they have enough internal resources, are enthusiastic users of co-op funding.

Continue reading...

Are Your SMB Clients Getting Their Share of Co-op Funds?

Thu Aug 4, 2016

0 Comments

Small and medium-sized business owners (SMBs) are missing out on free ad money. That’s the message from the recent BIA/Kelsey Strategies for Selling to Co-op Advertisers webinar.

Continue reading...
Quantcast
Quantcast