Did you know that the probability of making a sale to an existing customer is 60% – 70%, while you only have a 5% – 20% chance with a potential client?
Tag Archives: customer loyalty
Fri Apr 28, 2017
Wed Mar 15, 2017
In today’s world of seemingly endless options, maintaining customer loyalty can be tricky. There’s a lot of competition out there and having a loyal customer base is vital.
Fri Mar 10, 2017
Some salespeople get so carried away with the importance of that first sale to new clients that they forget what their end goal should be: turning that potential client into a long-term client.
Tue Dec 13, 2016
Are you having trouble closing renewal deals? If so, Tim Riesterer has some great advice for protecting current relationships and driving repeat business.
Fri Jun 24, 2016
Marketers are planning a big adjustment to their advertising budget in 2017. As companies shift more focus to their customers, eMarketer reports loyalty programs will reap the benefits of budgetary changes next year.
Fri Apr 10, 2015
My apologies for not informing you sooner! But, it’s not too late to celebrate! First off, I would like to humbly thank all of our “customers” here at Media Sales Today. I am grateful for your readership. So thanks for clicking on our stories when you obviously could be clicking on the latest Kardashian instead.
Tue Apr 7, 2015
The sales industry is a competitive one, and to stand out, salespeople must understand what buyers want.
Wed Apr 9, 2014
A new report by Manta and BIA/Kelsey reveals that, for the first time, small businesses are investing more of their time, money and resources in strengthening relationships with existing customers versus acquiring new customers. “Achieving Big Customer Loyalty in a Small Business World” details findings from nearly 1,000 small business members of Manta’s online directory […]