“AdMall was just the bait I needed to get this client to finally buy. The great thing is this co-op opportunity opened a closed door!”
Tag Archives: newspaper advertising
Tue Mar 7, 2017
Tue Jun 28, 2016
“I had been trying to get into this [financial planning] office in our town for a long time,” Market Development Director Tina Byrd explained. “I was never able to meet with them, so I tried the email approach. I sent them one of the Opportunities [from the AdMall Minute] one morning.”
Fri Dec 11, 2015
Melissa Riordan, who has been selling media for 28 years, and started her career at Florida Today, wanted to bring back business from a local marine center. The small business owner sells outboard and pontoon boats, and also offers storage for the snowbirds’ boats, but he had not advertised in at least five years.
Fri Jun 19, 2015
The 1st Quarter 2015 Sell Smarter! Awards video puts the spotlight on two media salespeople who increased revenue for their media companies by using the tools in AdMall.
Fri May 29, 2015
When a luxury vehicle dealership wanted to reallocate its print advertising budget to more digital and TV, all hands were on deck at The Charleston Post & Courier. Strategic Business Development Manager Wendy Roach knew research for the luxury automotive customer segment would be crucial
Mon Feb 9, 2015
The search for a new home begins (or ends) with the newspaper for many people. According to the latest AudienceSCAN report, 18.4% of U.S. adults said their LOCAL newspaper (including its website, mobile app and social media) is the MOST beneficial to them because it is the most helpful when shopping for a new home.
Mon Jan 26, 2015
They love gettin’ their hands dirty. They’re sharpening shears and wielding picks with glints in their eyes. They’re lying in wait, patiently biding their time, for the first rays of sunlight to break through the gray morning fog. That’s when they’ll make their move.
Mon Dec 1, 2014
Everyone likes to see someone they know in the newspaper, right? That’s probably why, according to the latest AudienceSCAN report, 49.3% of U.S. adults enjoy reading their local daily or Sunday newspaper in print, online or on a touchscreen tablet.
Mon Nov 10, 2014
Ever wonder what your co-workers are reading when they head to the can, newspaper in hand? Wonder no more, bathroom stalkers! According to the latest AudienceSCAN report, 25.7% of U.S. adults say the sports section is their favorite part of the newspaper (in the print version and/or on the newspaper’s website).