Tag Archives: Plus Spenders

BIA/Kelsey: Plus Spenders and Auto Dealers Make Lucrative Accounts

Mon Sep 11, 2017

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As you well know, some of your local SMBs believe that spending a healthy chunk of revenue on advertising will yield a high ROI. BIA/Kelsey analysts call these types of SMBs Plus Spenders.

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Do You Know Who Your SMB Plus Spenders Are?

Tue Oct 28, 2014

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If you’re working with small and medium-sized businesses (SMBs) that have an ad budget of at least $25,000, chances are good that they’ll be spending heavily on social media in the next year.

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