Tag Archives: search advertising

Make Way for Mobile Ads, the New Powerhouse of Internet Advertising

Wed May 17, 2017

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In just five years, mobile has shot up from comprising 5% of U.S. online advertising revenues to encompassing a whopping 50.52% of that same spending.

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Paid Search Spend Rose by Double Digits at the End of 2016

Wed Mar 8, 2017

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In the last quarter of 2016, search advertising spend rose by double digit percentages in the categories of overall spending, clicks and impressions.

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TV Advertising: the Medium That Can Drive an 87% Boost in Search

Wed Feb 15, 2017

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With 87% of TV viewers also having a second-screen device within reaching distance, TV not only drives traditional traffic, but digital as well.

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AdMedia Partners: Mobile Marketing to Grow Over 10% this Year

Wed Jan 18, 2017

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AdMedia Partners surveyed advertising, marketing and media executives from around the world in an attempt to gain insight into their expectations for digital advertising in 2017.

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