According to BIA/Kelsey, your SMB clients are spending money on analytics this year. The data analytics space is crowded with big competitors but before you decide there’s no opportunity for you, check out these important details.
Tag Archives: SMBs
Tue Aug 4, 2015
The recession left many consumers with a negative impression of big banks and investment houses. Now that the economy is improving, BIA/Kelsey reports that financial services businesses, especially operators in your local market, are targeting consumers with a mix of media formats.
Wed Mar 18, 2015
Established SMBs are gearing up to spend more ad money this year. Check out the results from BIA/Kelsey’s Wave 18 Local Commerce Monitor to learn how you can increase your sales.
Thu Jan 15, 2015
Most SMBs have delved into the world of social media, but an effective social media campaign requires more than setting up a company page. If your clients are struggling with social media, they may be facing one or more of these 3 pain points.
Fri Jan 9, 2015
Small and medium-sized businesses (SMBs) are anticipating a great year. long with bringing on new employees, 37% of SMBs say they’ll spend more on Internet marketing in 2015.
Wed Dec 3, 2014
Pundits are predicting that many operating and advertising problems will be solved if a business can corral big data and use it efficiently. Not so fast, say the small and medium-sized businesses (SMBs) surveyed earlier this fall by Constant Contact.
Wed Oct 15, 2014
As the digital transformation continues, traditional media organizations are shifting to selling digital services to keep the revenue rolling in. Borrell Associates, in its 2014 Digital Marketing Services report, points out that local media companies have plenty of competition in this market.
Mon Oct 6, 2014
The October 2014 edition of Media Sales Monthly looks at providing better service to SMBs, legacy media selling and digital and mistakes sellers make during cold calling.
Thu Aug 28, 2014
The 2014 holiday season is closer than you think. If you’re working with SMBs, especially those that have an e-commerce division, you’ll want to start helping them design their ad campaigns now. Volusion reports that online holiday sales will likely increase 9% this year but SMBs will have to compete hard to get their share […]